

Conversion
Copywriting Services
Conversion copywriting for B2B, service-based and consulting businesses who love their customers and treat them like gold
Take your B2B website from bland to bold
Website copy that captures the core of your business and the hearts of your visitors
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Conversion copy for all the main pages of your site
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4 to 6 pages: e.g., Home, Services, About, Booking (does not include blog content)
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Full-process voice-of-customer research
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Wireframes for each page
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Guidance during implementation with your web designer
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Timeline: 4 to 8 weeks
Starting at $3,500 (CAD)


Single Web Page Makeover
Because sometimes you already have a great website but need to give an underperforming page a lift
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Conversion copy for one page
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Often your About Page or Services Page
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Includes customer research analysis and messaging strategy
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Includes guidance during implementation with your web designer
Starting at $1,000 (CAD)
Landing Page Copy (non-sales)
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Conversion copy for one landing page
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Could be anything from a squeeze page to a lead-capture / lead-gen page to Thank You page
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Includes post-launch optimization (1 round)
Starting at $300 (CAD)


Long-Form Sales Page
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Conversion copy for one long-form sales landing page
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Includes voice-of-customer research
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Includes wireframing
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Includes guidance and consultation during design and implementation phase
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Includes post-launch optimization (1 round)
Starting at $2,500 (CAD)
Email Sequence
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Conversion copy for a welcome or nurture sequence
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Includes message or review mining and voice-of-customer analysis
Starting at $1,500 (CAD)


Copy Audit
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Audit of website or email copy for conversion copy best practices
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You'll get a detailed report of what you can improve and how
Starting at $400 (CAD)